Privacy policy

 Customer Privacy Policy



Banlan and its brand stores respect your concerns about privacy. This Privacy Policy explains Banlan’s policies and procedures regarding information we collect from or about our customers and their use of our products and services. Banlan intends to provide you with a level of comfort and confidence in how we collect, use, share, and safeguard information that we collect. This Privacy Policy also explains how you can contact us if you have any questions or concerns. By providing information to us or by using our products or services, you agree to the terms and conditions of this Privacy Policy.

Information We May Collect:                                                                                                                    

We collect three main types of information related to you or your use of our products and services:

1. information from or about you when use any Site(s), mobile site(s) and/or app(s) provided by us;

2. information from or about you provided when visiting our brand stores;

3. information from or about your Banlan products. Depending on the Banlan products and services you request, own, or use, not all of these types of information may be applicable to you.

From or about you and your online Banlan account:

We may collect information from or about you (such as your name, address, phone number, e-mail, payment or financial information, information about your family, identification or other government identification information) or your devices in a variety of ways, including:

1.Through our Digital Services: We may collect information from or about you through our websites, software applications, social media pages, e-mail messages,or other digital services (the “Digital Services”), e.g., when you sign up for a newsletter, make a purchase, or register your product with us.

2.Through credit applications and other forms: We may collect additional information from you or others on your behalf on our credit application and other forms to support our product lease or other financing offerings, such as date of birth, Social Security number, bank routing information, and credit related information. We also receive information about you from consumer reporting agencies such as credit history and capacity.

3.From other sources: We also may receive information about you from other sources, such as public databases, brand stores, certified installers, and social media platforms. We also may receive information about you, members of your family, persons with whom you have financial arrangements (e.g. joint account) or business partners from you or from credit reference and fraud prevention agencies (who may search the electoral register). This includes information that other organizations give us, when you apply for an account, or which we or they learn from the way you use and manage your account(s). If you give us information about someone else, you are responsible for ensuring that the information is accurate and that these persons have been informed about and agree to the processing of their information as described in this Privacy Policy, including assessing your collective financial situation.

4.Banlan Account: Customers who register will receive a Banlan Account, which is hosted on our website. We may collect and process the following types of data for your Banlan Account that you elect to provide to us: your customer registration information; the status of your order; warranty and other documentation for your Banlan products; and general information about your Banlan products (including, for example, vehicle identification number or other product serial number, service plan information, or connectivity package), insurance forms, identification, financing agreements, and similar information. You can access your Banlan Account to update the information from or about you in that account at any time.

5.Offline: We may collect information from or about you offline, such as when you visit a Banlan store, attend one of our events, or contact our customer service or sales department.

6.Through your browser or device: Certain information is collected by most browsers or automatically through your device, such as your Media Access Control (MAC) address, computer type (Windows or Macintosh), screen resolution, operating system name and version, device manufacturer and model, language, Internet browser type and version, and the name and version of the Digital Services (such as the Banlan App) you are using. We use this information to ensure that the Digital Services function properly.1.Cookies: Cookies are pieces of information stored directly on the computer that you are using.

When you visit our website or otherwise use our Digital Services, we may use cookies, pixel tags, analytics tools, and other similar technologies to help provide and improve our Digital Services, and as detailed below:

1.Cookies allow us to collect information such as browser type, time spent on the Digital Services, pages visited, language preferences, and other web traffic data. We, and our service providers use the information for security purposes, to facilitate online navigation, to display information more effectively, to personalize your experience while using the Digital Services, and to otherwise analyse user activity. We can recognize your computer to assist your use of the Digital Services. We also gather statistical information about the usage of the Digital Services in order to continually improve their design and functionality, understand how the Digital Services are used, and assist us with resolving questions regarding the Digital Services. Cookies further allow us to select which of our offers are most likely to appeal to you and to display them to you. We may also use cookies to see how you interact with our offers, and we may use cookies or other files to understand your use of our websites.

2.Pixel tags and other similar technologies: Pixel tags (also known as web beacons and clear GIFs) may be used in connection with some Digital Services to, among other things, track the actions of users of the Digital Services (including e-mail recipients), measure the success of our marketing campaigns, and compile statistics about usage of the Digital Services and response rates.

3.Analytics tools: We use website and application analytics services provided by third parties that use cookies and other similar technologies to collect information about website or application use and to report trends, without identifying individual visitors. The third parties that provide us with these services may also collect information about your use of third-party websites.

From or about your Banlan products:

We may collect a variety of information from or about your Banlan products.To improve our vehicles and services for you, we may collect certain telematics data regarding the performance, usage, and condition of your Banlan products, including: product number, product type, installation date, quantity of products and etc. you purchased. We may collect such information either in person (such as during a service appointment) or via remote access.

How We May Use Information We Collect:

We may use information we collect to communicate with you, to provide and improve our products and services, and for the purposes listed below:

To communicate with you.We may use information we collect to communicate with you, including:

1.To respond to your inquiries and fulfill your requests, such as to send you newsletters or product information, information alerts, information about events, or brochures. 

2.To advise you of important safety-related information about your products.

3.To send administrative information to you, such as information regarding our products and services, and changes to our terms, conditions, and policies.

4.To present products and offers tailored to you and to enhance our lists with information from other sources.

5.To allow you to participate in contests and similar promotions and to administer these activities.

6.To facilitate social sharing and communications functionality.

Your communication choices:

Receiving electronic communications from us or our brand stores: If you no longer want to receive marketing-related e-mails from us or our brand stores, you may opt out of receiving them by following the opt-out instructions in any marketing e-mail received from us or by contacting us by


Except as described above and below, Banlan may use or share information that does not personally identify you for any purpose, such as for operational or research purposes, for industry analysis, to improve or modify our products and services, to better tailor our products and services to your needs, and where legally required.